It’s no secret: our mission at ClassPass has always been to make the world a more active place. We first started in a home near and dear to me – New York City. From there, we grew slowly across the U.S., eventually finding ourselves in far-reaching cities in the U.K, Canada and Australia.
As we were growing fast, we wanted to make sure we were still focusing on our ever-growing ClassPass members. We’ve been focusing on the brand, the app and the experience, turning inward. But, my heart knew there was still so much potential to reach more people. ClassPass is currently in 2500 cities worldwide and expanding everyday!
One(ish) city at a time
We’re going to be focused on expanding slowly and doing it right. We want to build communities, talk to each and every studio and send our teams out to get to know the neighborhoods. ClassPass has been about so much more than just booking classes — it’s getting to know communities of enthusiasts and helping them rediscover their city — and each other. We’ve already hit the ground in New Orleans, Pittsburgh and San Antonio, and we’ll be in Cincinnati, Calgary, Honolulu, Indianapolis, Milwaukee, Inland Empire and Salt Lake City leading into the New Year.
All while investing in the CP experience
While we are expanding geographically, we’ve also been hard at work expanding our offerings to enhance your experience. This year we’ve rolled out social features, video on demand and the ability to return to your favorite studios as much as you’d like, and we’ll continue to launch inspiring products to better serve and motivate you on your fitness journey.
And then we’ll be packing our bags (no, not our gym bags)
As we hit the road, we’ll be starting in North America, but our sights are set on our global footprint and we’ll have more to share on the international front in the New Year.
But we want to know from all of you — where should we go next? We can’t promise anything, but we love to know where there are fitness communities gaining momentum, warmed up and ready for ClassPass to come to town. Drop us a line and let us know (especially because we really do love to hear from you).