Grow your salon's revenue and visibility with ClassPass

ClassPass connects fitness, wellness, and beauty businesses with thousands of members designed to fill open spots, expand reach, and grow revenue with no upfront costs.

Join thousands of salons growing their businesses with ClassPass.

Fill out the form below to see what ClassPass can do for your business.

Make running a salon easier with ClassPass

Start filling more spots, reaching new clients, and increasing your salon business's exposure without adding to your workload. ClassPass is more than a management software, it makes growth simple for businesses of all sizes

Your business without ClassPass:

High-cost, low-return salon marketing campaigns

Lost revenue from unfilled slots and underused staff

Outdated calendar software with limited growth insights

Minimal feedback from clients

Your business with ClassPass:

Increase exposure with no upfront costs

Boost incremental revenue by filling unused spots

Unlock digital marketing insights that drive growth

Collect feedback from high-intent, paying users

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How it works

Partnering with ClassPass is easy! Start today to get your salon in front of thousands of ClassPass users who are looking for services and spaces like yours.

List your business on ClassPass

Join with no upfront costs and sync your calendar with ClassPass in minutes.

Reach new clients

Get discovered by thousands of members looking to book workouts, appointments, and more.

Fill empty spots

ClassPass syncs with your calendar to list only the slots you’re not likely to fill—no extra work required.

Get paid through ClassPass

Earn revenue from reservations and track it all in your dashboard.

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Scale your salon with high-impact tools

Use built-in tools to grow your business more efficiently with ClassPass.

Get started

"I definitely recommend ClassPass to other small business owners that are looking for a platform…to really tailor what they're offering to the right people and the right audience."

Karen Abouzeid
Co-founder, MIYU Beauty and Well-Being
"We love that clients can book appointments with us as part of their ClassPass membership. And it’s an easy way of filling our empty appointment slots...We have seen a significant increase in bookings and re-bookings."

Karin Palmer
Owner, Glow Facial Bar
"Our partnership with ClassPass has brought us new market leads and generated incremental revenue each month. The ClassPass booking platform is easy to navigate with live updates on bookings and therapist schedules just a few clicks away, anywhere and anytime."

Renee Chong
Lifestyle Director, St. Gregory PARKROYAL on Beach Road
"We really appreciate the type of customers ClassPass sends us and how much ClassPass’ exposure helped us to attain more clients. Many of them became loyal customers and returned on average 6–7 times after their first appointment."

Geoffrey Allard
Owner, Yihan Spa
"Bolstering slow classes is a challenge every CrossFit owner deals with. ClassPass offers a solution to that problem."

Adam Sturm
Co-founder, CrossFit Outbreak
"Joining ClassPass can significantly increase a studio's visibility in the local community and more! The ClassPass user base spans various demographics, providing exposure to potential customers who may not have discovered the studio on their own."

Dana Opeikun
F45 Club Sports Group
"ClassPass has brought in a plethora of people. We have so many eyes on us now via ClassPass that it has become a lead generator, free advertising, and free marketing for us."

Jodi Stabile
Owner and Founder, SWET St. Pete
"Other aspects that have helped our business grow are definitely the dynamic pricing slots. That's allowed us to fill last-minute openings and classes at a discounted rate."

Stephanie Uhrig
Co-owner and COO, Mimi Yoga

FAQs

How does ClassPass support my salon’s marketing efforts?

ClassPass is more than a booking platform—it’s a powerful salon marketing tool that helps you reach new audiences and grow clientele. Partners can use ClassPass to run successful salon marketing strategies by driving discovery without ad spend, converting one-time visitors into long-term members, and sparking word of mouth.

How does ClassPass help acquire clients for my salon?

Globally, 95% of ClassPass users are new to the wellness venues they visit, making ClassPass a powerful way to reach new customers you may not otherwise access.*

*Based on ClassPass and Mindbody/Booker joint customers that launched on ClassPass from Jan 23' to March 25' with at least 50 ClassPass reservations in their first 6 months.

Is there a minimum number of clients a salon needs to join ClassPass?

No. ClassPass partners with salons of all sizes—from boutique studios to large, multi-location franchises. Whether you're just opening or looking to fill open space, ClassPass can help you get more people through your doors.

How can I increase profit at my salon?

ClassPass puts your business in front of high-intent customers without you needing to spend money on traditional advertising for salons. This allows you to monetize unfilled slots. Your ClassPass dashboard also gives you insight into reservation trends, revenue data, and client behavior, so you can make informed business decisions.

How does my salon get paid through ClassPass?

Partners receive monthly direct deposit payments through Tipalti—a secure, third-party banking system that is SSAE 16 SOC compliant and ISAE 3402 Type II certified.

Where is ClassPass available?

ClassPass is available in thousands of cities globally, so your salon can reach users all over the world.

Calculate how much more your salon could earn

Thousands of salons use ClassPass to add an additional revenue stream and increase their exposure. Try our revenue calculator to see how much more yours could earn.

Get started Calculate my earnings

*Based on Mindbody-ClassPass data for joint customers using both platforms for at least 6 months from Jan 2024-Jan 2025. Incremental ClassPass revenue means ClassPass revenue and direct revenue from ClassPass-acquired customers, net of displaced direct revenue.

Grow your salon's revenue and visibility with ClassPass

Make running a salon easier with ClassPass

How it works

Scale your salon with high-impact tools

Business owners love ClassPass

FAQs

Calculate how much more your salon could earn

Learn from real partner success and insider tips

Ready to grow your salon?

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