8 Beauty Trends We’ll Love in 2017

Beauty trends in 2016 are all about taking risks and stepping outside the box and, according to the gurus, 2017 doesn’t appear to be any less daring and dazzling. Fashion Week has set the stage, showcasing the bold and beautiful looks to come. We caught up with some of the biggest beauty experts in the industry to find out what trends we can look forward to in the months to come.  

Wet-looking hair

Texture played a key role in 2016 and it’s staying in 2017—with an emphasis on wet, gritty and even ropy looks ruling the runways. But this style isn’t achieved simply by walking out of the house with soaking, just-showered hair, nor by loading strands up with tons of gel like the “scrunch” look some of us relied on back in middle school. “The best way to rock the ‘un-dry look’ is with a careful balance of leave-in conditioners, pomades and slick cremes to add more texture,” Lisa Abbey, makeup artist, CEO and founder of Flygirl Beauty Brand, says. “Then, we’re seeing the hair slicked back in ponytails or top buns.” We have to admit, a wash-and-go style is certainly easy to pull off after the gym!


Meet contouring’s much more realistic and attractive younger sister, strobing. Essentially it’s a more hip term for highlighting everything—not just the cheekbones and forehead. “We’re seeing strobing everywhere as we enter 2017 in the form of using gorgeous, high-beam shine products anywhere you want to demand attention on your skin: cheeks, bridge of nose, cupid’s bow, collar bones, brow bones, you name it!” Joey Camasta, celeb makeup artist and director of Makeup Artistry for Ready To Wear, says. “It’s all about making sure your skin is always the center of attention.” Who knew dewy and slightly sweaty would be in? So next time you’re still sweating after your workout class, add even more glow to your look with some highlighter and strobe on, girl!

Bold, bright, vibrant lips

Red might have always been in, but now the trend is to turn up the heat with a more electric hue. “The true apple red has gotten a makeover towards orange-red this spring 2017,” Vanessa Ungaro, hair and makeup artist of LAUREN+VANESSA Salon in New York City, says. And the key to achieving the right kind of bold-lip look is to stick with matte and satin finishes that give that fresh, sporty and young vibe. “Gloss is still out for the time being, with more of a focus on pigment and finishing.” One of Ungaro’s favorites for the winter season is Kat Von D’s Everlasting Liquid Lipstick ($20, sephora.com).

A return to volume and texture

There’s no denying that most trends from the ’80s are better off staying in the past, but one heirloom is making a gentler comeback: big, bold, voluminous hair.  “We’re seeing more volume on the runway, a look best achieved with rollers, sets and hairpieces,” Allyson Myette, hair stylist and owner of The Designory salon in Salem, Mass., says. “And for haircuts, I’m noticing more clients coming in and asking for more piecey, exaggerated layers, which add more volume and movement without the need for too much product.”

Glitter and gunmetal

Metallic shines, shimmers and textures that combine glitter and gloss on the lips, lips and skin were constantly spotted on the runways this year and the experts are totally digging it. “Glitter is here to stay,” Ashlee Glazer, makeup artist and Smith & Cult Beauty Ambassador, says. “What was once only considered appropriate for the holidays is now acceptable both day and night.” To achieve a glossy look, put your favorite shadow on your eyelid and then dab some clear lip gloss or Vaseline on top. Add glitter for a finishing touch. If you’re just easing into the trend and aren’t yet comfortable rocking full-on glitz, try Urban Decay Eyeshadow in Midnight Cowboy ($19, sephora.com) for a natural, champagne-like finish with subtle glitter.

Splashes of color on the eyelids

A vibrant blue hue on the eyes is a youthful, sexy way to incorporate color into your look. “We’re seeing it in electric blue as well as navy on runways everywhere from Monique Lhuillier to Missoni,” Ungaro says. But blue’s not the only bold hue catching on—burnt orange is another shade that’s expected to gain more momentum in 2017. “I suggest blending a rusty warm tone all over the eye to appear smoked and use an amber shade to highlight,” Glazer says. “Also, smoked out eyes can be blended to create the illusion of sleepy, sultry eyes.”

Health-conscious products

As more information is released about the potential damage caused by chemicals and ingredients in our makeup and beauty products, consumers are more cautious about the integrity of the formulas they use. “Now, more than ever, the beauty world needs to be aligned with social and physiological responsibility,” Glazer says. “That’s why we’re seeing more companies release paraben-, cruelty- and gluten-free products as well as vegan formulas.” Avoiding sulfates in cleansers and conditioners will become the norm in 2017 as consumers realize how much healthier their hair feels and how much longer their color lasts once they’ve gotten away from products using low-grade industrial surfactants, Abbey says.

The ‘no make-up’ look

Alicia Keys wowed the world when she stopped wearing makeup during performances, at award shows, in her music videos and on the street. Thus began her powerful #NoMakeup Movement with a nod to embracing beauty in its most natural form. “We’re now seeing this reflected on the runways—women going barefaced with just a touch a lip balm, some clear mascara and a ton of confidence,” Camasta says.

Jenn Sinrich is an editor in New York City, a self-proclaimed foodie always looking for the healthier version of all recipes, a passionate lover of all things cheese, a friendly New Yorker, Bostonian at heart and proud Red Sox fan. Love cats? Cheese? Mac n' Cheese? Follow her on Twitter and Instagram.